tag:blogger.com,1999:blog-2560092710433599599.post1861618912909547290..comments2023-10-16T07:30:53.769-04:00Comments on Proven Wealth Building Ideas: What the Heck Is WRONG with Selling?Samuel N. Asare, MBA, ChFC, CLU, CRPC, CMFC, CASL, CTP, CBMhttp://www.blogger.com/profile/00429848859373776221noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-2560092710433599599.post-55084971229999802812009-07-05T00:20:46.005-04:002009-07-05T00:20:46.005-04:00The best way to sxell is not to. However, have ma...The best way to sxell is not to. However, have many sales people over the years who "shoot themselves in the foot" by using careless language or the wrong language for the client they are speaking too. That what I teach regardig sales language.<br />GregAussieSalesGuyhttps://www.blogger.com/profile/17884103457390631657noreply@blogger.comtag:blogger.com,1999:blog-2560092710433599599.post-32430383373783452122009-06-17T20:03:07.063-04:002009-06-17T20:03:07.063-04:00Mr. Asare you are right on point as always. Excell...Mr. Asare you are right on point as always. Excellent observation. thanks for your openness.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-2560092710433599599.post-6796461091109717392009-06-15T23:34:00.567-04:002009-06-15T23:34:00.567-04:00Just recently, the administration introduced a pay...Just recently, the administration introduced a pay-as-you-go-policy. In other words, no new government program unless the expense of that program could be covered by revenues elsewhere. "It is time to be fiscally responsible", we were all told. Later that day, they unveiled a national health care plan costing billions of dollars with no explanation as to where the revenue was going to come from. <br /><br />I am not picking on this administratio. Others have done it too, but my point is, if we get double talk at the highest ranks of the government and we are not supposed to notice, is it really all that surprising that marketing folks would use the same tactics as well?<br /><br />Discernment is required in all aspects of our lives and unfortunately many of us have gotten lazy and just want to be told what we are seeing. "What? The emperor has on a fine set of clothes? He looks naked to me, but if you say so, I will take your word for it as long as I don't have to think."<br /><br />As a fellow contrarian financial advisor who understands that people blindly following conventional wisdom have gotten the country in the mess we are in today, we understand that only those who are willing to actually engage their intellect can protect themselves from saleswolves in sheeps clothing. <br /><br />There are some who will be upset that I have implied that folks blindly following the direction of commercial spokespersons are sheep, and for that I am sorry, but I would suggest that we not blame the sheep, but be good sheperds and do our best to protect them from the slaughter. Thank you for sounding the alarm to that end.Mike Wipfnoreply@blogger.comtag:blogger.com,1999:blog-2560092710433599599.post-83739336208679267402009-06-15T17:28:45.976-04:002009-06-15T17:28:45.976-04:00I agree with Sam Ingersoll, I realize that to make...I agree with Sam Ingersoll, I realize that to make money and pay living expenses there is some sort of sale happening. But the way you do it is where there is a difference. I like the process we use as wealth strategists. Educate the prospective client, guide them and let the client come to the conclusion of what is best for them.Frank DeLuccianoreply@blogger.comtag:blogger.com,1999:blog-2560092710433599599.post-85819728002080800502009-06-15T17:08:24.850-04:002009-06-15T17:08:24.850-04:00I think the fact that everyone has something to sh...I think the fact that everyone has something to share or offer is just fine. I have a problem with people trying to sell products that they know are not the best for the potential customer or client. <br /><br />The aversion people feel towards sales people is because (a) they know they are constantly told they should get things they know in their hearts they don't need, and (b) they've been pitched by so many people that they are just sick of it. <br /><br />You've articulated how many businesses are trying to capitalize on this very real problem. It is hypocritical but it generally works.<br /><br />If you want to not-sell, but-sell effectively, then you adopt the mindset of www.UnlocktheGame.com The trainer, Ari Galper, is not anti-selling per se, but instead tries to teach people how to not use "Sales" language that sets off an emotional immediate rejection by the prospect. <br /><br /> He doesn't say to do this to manipulate people but rather to make sure they communicate truthfully about their situation so you and they can discover whether your product or service is a good fit for their needs.<br /><br />Everybody is selling - the real problem is what they are selling and how they are getting people to buy it.Sam Ingersollhttp://www.samingersoll.comnoreply@blogger.com